Administrator Manager
Administrator Manager
Maximising member satisfaction by effectively delivering useful services is vital to the success of any membership organisation. Getting this right directly affects member recruitment and retention as well as increasing the involvement of members in your organisation.
The challenge is how to effectively manage and communicate with your membership, contacts or donors, while reducing your administrative workload.
You require easy access to the information you need in a form that’s usable for:
Our state-of-the-art applications make this easy for you. It allows you to create the kind of personalised experience that’ll really make your members feel they’re part of something great!
With Membership Solutions Membership Management Software, you can bring everything together into one cost-effective, high-performance and secure package, with a solution to meet the needs of everyone in your organisation. It’s flexible, intuitive and, of course, completely scaleable. So, no matter how big or small your organisation, Membership Solutions offers you an extremely powerful yet beautifully simple information management solution.
The first thing you’ll notice about Membership Solutions software is its superior usability. Yes, it will do all the usual tasks you would expect like data entry, mailing, collecting subscriptions, processing questionnaires and producing statistics and reports. But it does it in a way that’s easy to use and easy to customise.
And it gives you the information you need without having to go and look for it. If you need monthly statistics they will be in your inbox on the day you need them. If you want to send alerts to members, officers or staff the software can do that for you by email or SMS. Membership Solutions saves you time and gives you the information and facilities you need. It really is the future for membership organisations.
When you move to Membership Solutions, you will positively revolutionize how you manage your members and contacts. You will get great results with much less effort. You will be able to focus on improving your processes rather than concentrating on just keeping them running.
Some ideas to Market Online and stay in-touch with Members.
10 Tips Email for an Event
Use an auto-responder e-mail list to send 10 tips or ideas, one per e-mail, based on content from the upcoming event. Someone who is interested in registering, but not quite ready to pull the trigger, can sign up for these tips. The tips should whet the appetite, not provide a full meal. Each should also include a very prominent link to register for the event itself. Ge-Ram Soft Tech has an eMarketing module that includes scheduled emailing.
Segmented Email Marketing
This is an old chestnut these days but always worth mentioning. Create targeted lists from your database based on demographics that are relevant to your online offering. The more targeted the list the better. Craft an email for that list that mentions the specific benefits and value that are unique to them and give them a prominent link to go sign up for it. It’s just that simple but it always improves response.
Cross-sell on e-Commerce Checkout
If you are selling other products online, use your system to cross-promote Webinars and other EVENT offerings from your organisation. More sophisticated eCommerce tools can enable you to associate specific products or keywords that allow you display relevant offers or similar products when you add something to your cart, or on checkout.
Event or eLearning as Member Prospecting Device
Since the marginal cost of adding one person to a program is often close to zero, you have some new options available. Events and eLearning programs can be offered for free to prospective members so they can experience the value of the organisation. You also then have permission to continue to follow-up with them about joining or buying other products and services. It can be a great vehicle for establishing an opt-in list of highly interested prospects for your organisation. The offering must be essentially cost free for your organisation to add one more person to work well in this scenario, however. If the program requires individual interaction with an instructor, for example, then it may not be a good candidate for this type of use.